Pharmaceutical Counterfeit Crisis Contained in 72 Hours
When a major pharmaceutical company discovered counterfeit versions of their flagship drug appearing on marketplaces and social media, every hour counted. RescueShield mobilized a crisis response that contained the threat in under 72 hours.
Discuss Your CaseThe Challenge
Patient safety was at immediate risk. Counterfeit versions of a critical medication — containing incorrect dosages and potentially harmful ingredients — had been discovered on Amazon, eBay, and multiple social media platforms. The client estimated that thousands of units could already be in patients' hands.
Our Approach
RescueShield activated its pharmaceutical crisis protocol. Within 2 hours of the initial alert, our team had identified 2,400+ counterfeit listings across 15 platforms. Simultaneously, we coordinated with platform trust & safety teams, law enforcement (including FDA OCI), and prepared consumer alert communications.
The Outcome
All major marketplace listings were removed within 72 hours. Social media accounts were taken down within 5 days. Law enforcement was engaged and criminal investigations were initiated. Post-crisis, RescueShield implemented an ongoing monitoring program to prevent recurrence.
“Patient safety was our only concern. RescueShield moved faster than we thought possible. 72 hours to clear all major platforms is remarkable.”
— VP Regulatory Affairs, Pharmaceutical Company